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The Art of Shaping Your Own Personal Brand

The Art of Shaping Your Own Personal Brand

by Jake Platt | April 3rd, 2015 | Quick Tips, Reputation Management

Learn more about personal branding and how former country star Taylor Swift turned to personal brand when changing her image

The Logic Behind Prereleasing a Super Bowl Commercial

The Logic Behind Prereleasing a Super Bowl Commercial

by Jake Platt | March 13th, 2015 | Automation, Content Marketing, Digital Strategy

Super Bowl Sunday has become as close to a national holiday as one could get. Quite frankly, Super Bowl Sunday is becoming more of a social get-together to most than it is a sporting event. Friends and family get together every year to watch the big game, enjoy some...
4 Common Challenges For First Time Digital Marketers

4 Common Challenges For First Time Digital Marketers

by Jake Platt | February 6th, 2015 | Automation, Marketing Automation, Quick Tips

There are countless issues and inquiries that arise when one enters the world of digital marketing. The move from traditional marketing to digital is quite a big leap and it needs to be taken with caution. It’s a move that nearly all marketers will make at some point...
How NFL Teams Use Social Media to Engage Their Fans

How NFL Teams Use Social Media to Engage Their Fans

by Jake Platt | January 23rd, 2015 | Content Marketing, Digital Strategy

From Sunday at 1:00pm and on, football fans are hawking their televisions, laptops, and tablets trying to keep up with latest updates concerning their favorite teams and players. But even prior to Sundays, fans are constantly trying to involve themselves with latest...

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