Campaign Results

Deer Hunting Niche

Average Lead Cost

Customer Acquisition Cost

Membership Revenue

This client is in the deer hunting niche. We are promoting a membership site. Our campaign generates leads, entering our funnel, for between $0.50 to $1.00. They are getting buyers, for a $197 membership, at an average of $32.15.

Campaign: Ad -> Landing Page -> Purchase

Cosmetic Industry

Customer Acquisition Cost

Average Ticket

Client is in the cosmetics industry. We are running Facebook ads driving traffic directly to the “shop now” page. We are getting buyers at an average of $12.73, as of last month, and an average ticket of just over $60.

Campaign: Ad -> Shop Now -> Purchase

Real Estate Client 1:

Lead Generation Campaign: Reports have been working very well in this niche.

Home Value Analysis Report Offered

  • We are giving away a $25 giftcard for new Home Value Analysis sign-ups.
  • Generating leads at $12 – $15 each.
  • In the first three weeks of this month, the realtor received 25 leads, met with 13 of them and has either listed their property and/or is looking for another property for 7 of them. Great ROI.

Campaign: Ad -> Report Signup w/Giveaway -> Follow-Up on Leads

Real Estate Client 2:

Lead Generation Campaign: Case Study

PDF Report Offered

  • Driving to an opt-in and deliver the report
  • Generating leads at between $3.00 to $6.00.
  • Follow-up sequence set and currently averaging 2 listings a month from this.


Campaign: Ad -> Opt-In for Report -> Follow-Up Sequence