Content Marketing

The people have spoken, and they want content!

Not just content, but great content.

The entire internet is built upon content. Great content does at least one of three things:

  1. Entertains,
  2. Educates, or
  3. Engages.

What does content do for you?

Content nurtures visitors into leads and converts leads into sales.

Content benefits your website in search engine ranking, so you can get closer to that #1 spot. (This ties into search marketing, of course).

Common elements of content marketing:

  • compelling, valuable original or curated content
  • targeted to a specific audience
  • consistently delivered

Examples of Content

 

A strong content marketing plan is the cornerstone of a strong digital presence. Contact us and we can work together to build a plan for your business’ success.

 

Statistics:

“Interesting content is a top 3 reason why people follow brands on social media” (Content+)

“Producing enough content is one of the biggest challenges for marketers” (Content Marketing Institute)